Theoretical side of employee motivation
The theories of motivation can be mainly categorised
as Content theory and Process theory. Content
theory is also known as needs theory, and it discusses about what factors
motivates an individual. In other words, content theory focuses on different
wants and needs, forces and factors that motivates an individual. On the other
hand, process theory focuses on the psychological and behavioural patterns an
individual displays in satisfying and achieving their needs. (Kian, Yusoff and Rajah, 2014)
There are several theories discussed under
the school of content theory. Maslow’s hierarchy of needs, Herzberg’s two
factor theory, Alderfer’s ERG theory and McGregor’s Theory X and Theory Y are
few examples. Explained below are two of the above content theories.
1.
Maslow’s
Hierarchy of Needs
Abraham Maslow identified several
categories of human needs and arranged them in a five tier hierarchical model.
The hierarchy takes a pyramid shape with physiological needs being the bottom
tier and followed by safety needs, belongingness and love needs, esteem needs
and self-actualisation being the top tier. The physiological and safety needs
are categorised as basic needs while belongingness and love needs and esteem
needs are grouped as psychological needs. Self actualisation has been viewed as
a self fulfilment need.
Figure 01
Physiological needs are the basic needs an
individual requires for survival. They are mainly necessities such as food,
water, clothes, shelter and good health. In reality, being employed is a
rudimentary need for an individual and receiving a reasonable salary to cover
his/her basic needs. An individual has to fulfil these basic physiological
needs in order to achieve the next level. The second tier represents safety
needs such as protection from natural elements, law and order, stability in
life and the ability to live without fear. For example, job security ensures
safety needs in a work environment. Love and belongingness are the third tier
in this model and it focuses on acceptance by society and the feeling of
belongingness. Healthy relationships, family and love encourage better
performance at work with less distraction. These feelings encourage
interpersonal relationship and motivates individuals. The fourth tier explained
by Maslow is esteem needs and it consists of the esteem one holds for one’s
self in the form of dignity or independence and the esteem one desires in the
form of reputation and respect from others. Job titles and designations
increases the self-worth an employee feels for themselves as well as the
recognition they receive from others. The final tier focuses on self-actualisation;
where one identifies their true potential for further growth and development
and it is a feeling of self-fulfilment. In a work environment, self-actualisation
leads to employees who are confident, motivated and encourages a positive work
atmosphere.
Maslow further elaborated that
physiological, safety, belongingness and esteem needs are deficiency needs
since an individual’s motivation decreases when these needs are met. However, self-actualisation
was identified as a growth need since it further encourages and motivates
individuals when the need is met. (Chery,
2022) (Mcleod, 2018)
2. McGregor’s Theory X and Theory Y
Figure 02
This theory was formulated by Douglas McGregor based on two traits of human behaviour: one being negative- Theory X and one being positive- Theory Y.
Theory X and Theory Y is based on the
opinion of managers towards their employees based on numerous assumptions.
According to McGregor, Theory X assumes a typical employee lacks motivation and
dislikes work and makes every possible effort to escape from it. They require
greater supervision, micro management and constant direction. The theory also
suggests that employees of this nature resist to change and have no drive for
greater performance. Since they dislike work they should be convinced and
forced to work and resistance comes with greater consequences such as warning
and punishment. This is also known as the carrot and stick approach.
Theory Y is the opposite end of the
spectrum. It views employees as individuals with drive and passion and
possesses the required skills and competencies for their job. The employees are
able to function with less supervision as they are self-controlled and are
mentally and physically prepared to perform the assigned tasks. Employees of
this nature are able to analyse organizational problems and use their
experience and expertise to provide solutions to organizational problems.
Theory X is not popular in organisations
anymore as the approach is quite authoritative and does not provide space for
creativity and innovation. However, large organisation with a high number of
employees is likely to adopt Theory X practices due to the sheer number of
employees and tight deadlines. Theory Y which is a more participative approach
is popular among organisations now since the authority is decentralised and
encourages employee growth and creativity. Nevertheless, organisation adapt
both these theories on varying levels based on the requirements of the
organisation. However, the productivity of the applied theories are majorly
based on the needs and wants of the employees and the organizational
objectives.
Similarly the Process theory consists of
several theories which describes why behaviours are instigated. Several
examples are the expectancy theory, the equity theory, goal setting theory and
reinforcement theory. Explained below are two of the above process theories. (E. Kopelman, J. Prottas and L. Davis,
2008)
1. Expectancy theory
This theory was formulated by Professor
Victor Vroom who found that motivation is a result of the choices made by
employees to maximize pleasure and minimize pain. Vroom also identified that
within an organisation, though the individual goals maybe different, the
employees can be motivated to work towards a common organizational goal. The
theory also states that employee’s efforts should positively affect his
performance and in return there should be a reward that would strongly satisfy
a vital need which eventually further motivates the employees and make their
efforts feel worthwhile. (Juneja,
n.d.)
2.
Goal-
setting theory`
References
Brent, M.,
2018. What Are Process Theories of Motivation?. [online] Career
Trend. Available at: <https://careertrend.com/info-8351038-process-theories-motivation.html>
[Accessed 30 April 2022].
Chery, K.,
2022. How Maslow's Famous Hierarchy of Needs Explains Human Motivation.
[online] Verywell Mind. Available at:
<https://www.verywellmind.com/what-is-maslows-hierarchy-of-needs-4136760>
[Accessed 17 April 2022].
E. Kopelman,
R., J. Prottas, D. and L. Davis, A., 2008. Douglas McGregor's Theory X and Y: Toward
a Construct-valid Measure. Journal of Managerial Issues, 20(2),
pp.255-271.
Huitt, W.,
2007. Maslow's hierarchy of needs. Educational psychology interactive, 23.
Juneja, P.,
n.d. Expectancy Theory of Motivation. [online]
Managementstudyguide.com. Available at: <https://www.managementstudyguide.com/expectancy-theory-motivation.htm>
[Accessed 17 April 2022].
Kian, T.S.,
Yusoff, W.F.W. and Rajah, S., 2014. Job satisfaction and motivation: What are
the difference among these two. European Journal of Business and Social
Sciences, 3(2), pp.94-102.
McLeod, S.,
2007. Maslow's hierarchy of needs. Simply psychology, 1(1-18).
McGregor,
D., 1960. Theory X and theory Y. Organization theory, 358(374),
p.5.
Mindtools.com.
2022. Theory X and Theory Y: Understanding People's Motivations.
[online] Available at: <https://www.mindtools.com/pages/article/newLDR_74.htm#:~:text=What%20Is%20Theory%20X%20and,to%20be%20important%20even%20today.>
[Accessed 17 April 2022].


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